Fairtrade Fortnight is nearly upon us. It begins on Monday 22nd February. Each year the Fairtrade Foundation has a different theme. This year the theme is the Big Swap.
What is Fairtrade?
Fairtrade is a global alternative trade movement which guarantees fair trading prices for the producers of the consumer goods we enjoy. Fairtrade is about better prices, decent working conditions, local sustainability, and fair terms of trade for farmers and workers in the developing world.
By requiring companies to pay sustainable prices (which must never fall lower than the market price), Fairtrade addresses the injustices which can result from conventional trading practices. These practices often discriminate against the poorest, weakest producers. Fairtrade enables producers in developing nations to improve their trading position and have more control over their lives.
There are a number of events happening across the two weeks and we will be keeping you updated on all of these. For now why not watch the film on the Fairtrade Foundation web-site ?